I must take a moment to shamelessly publicize my new line of skincare, Arcona, as a mere consumer, not manufacturer or spokesmodel, just delighted customer. I have not been happy with my skincare since I've been back in arid Los Angeles this year, away from wonderfully moist Europe last year. My skin is much happier in more humid environments, sadly I do not live in one, and must pay the price. Finally I have found that the the price can be paid dollars and cents instead of skin quality! Perhaps Los Angles, land of sun, smog, chlorinated water galore and desert climate, necessitated the creation of this line, not surprisingly, based here. 
I know little of it's origins, but from the website it looks like one person pioneered the "natural" formulas, as well as the rather revolutionary idea that creams and lotions don't really add much to your skin. The idea behind the line, made of rather simple and easy to understand ingredients, is that balance can be restored to all skin types by regular (and rather mild) exfoliation supplemented by potions that draw moisture to the skin and help to keep it there. Arcona purports that everything they tell you to apply to your skin is actively DOING something for the whole time it is there, and I am here to tell the tale.
I was very wary of committing to a 5 piece regime, and was eased into it by a nice sampler bag containing all of the pieces for me to get hooked! Within 2 days my skin was actually dewy in the morning, the time when I had most felt dehydrated. I figured that the Honeymoon might be over soon, and cynically waited for a couple of weeks to be disappointed. Instead I refined my regime to work for my very particular skin, with the help of a nice Customer Service gal, and I couldn't be happier. My skin is wonderfully smooth, and everything I put on it is completely compatible with the various makeups I wear, while conventional moisturizers have frequently been incompatible. Even my beloved Aesop Rosa Damascena Oil never really seemed to DO much for my skin from day to day although it provided a lovely base for my foundation and my skin felt hydrated while it was on, it didn't feel hydrated when it wasn't on..............dommage.
It really makes sense to go for "natural" skincare in these times, there are strange chemicals in enough of what surrounds us, and everything we put on our skin seems to actually permeate it! I hereby encourage anyone reading this to explore more natural skincare options, wheter it is Zia from the health food store which many people seem to love, or Alba Botanica, Aesop, Stella McC, Nuxe from France, there are more options than ever before. I particularly recommend Arcona if you are willing to do a complete skincare turn- around, and take the risk to have lovely skin in your second half century!
PS: I promise new shoe and perfume posts in the near future, cake too!
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